...And it did, some six or seven years ago.
Read Dare Obasanjo commenting on Danny Sullivan's article in Advertising Age on what is evolution and what is revolution in online advertising.
The bottom line: the revolution is helping the consumer find what they want, not in finding better ways to get the consumer to buy what you're selling.
Wednesday, December 5, 2007
Every Hundred Years Media Changes...
Posted by Jerry Neumann at 11:39 AM
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